Your single source of truth
for smarter, faster decisions
Unify and transform your data into trusted insights, predictions &
recommended next actions. Optimize workflows to improve
revenue, productivity & constituent support.
One connected platform for the decisions that move your mission forward
SECURE & COMPLIANT
OUR CAPABILITIES
The complete data-to-decision toolkit
Connect 500+ data sources in one governed hub
Put proven analytical models behind the decisions that matter
Know what changed, why it matters, and what to do next
Measure marketing effectiveness using 8 models — many methods
Find the people most likely to join, renew, give or return
See performance clearly and share the same trusted numbers
See where you stand and where you can grow next
Build budgets and plan campaigns with evidence
Put trusted data & analytics inside your portal, product or application
VALUE ADDED SERVICES
Our platform comes with human experts who know how to help you to get the most out of it
Organizations make faster and smarter decisions with MADTECH.AI
ROI for MADTECH.AI clients
New revenue for a major cultural attraction
Annual savings for leading museum
Man-hours savings for each of 5 different mission-based organizations
CUSTOMERS
Don’t take our word for it
How AAA used MADTECH.AI to turn 14 years of dormant data into $8.6M in new membership revenue
Read AAA’s story
How the Seattle Art Museum found its "ghost members" and drove a 15% lift in renewals with MADTECH.AI
Read SAM’s story
How The Henry Ford turned fragmented visitor data into a 25% lift in member growth with MADTECH.AI
Read THF’s storyWhat you can get done with MADTECH.AI in your first few days
Connect priority systems
Connect ticketing, purchases, donations, CRM/CDP, financial, email, direct mail, paid media, social media, & web/mobile data
Bring that data into your secure MADTECH.AI data warehouse and/or destination of your choice
Monitor and be alerted to your data pipelines from day one
Clean & unify records
Standardize, de-duplicate and enrich inconsistent and missing fields & records
Create golden records as your single source of truth
Feed your data into 100s of pre-built customizable data models, dashboards and scorecards
Put Decision Intelligence to work
Discover in-market overspend, underspend performance
Predict LTV, churn and win-back likelihood & identify high-potential audiences
Measure ROI with Marketing Effectiveness, attribution & other models