• Data Quality Issues Costing You Revenue? Turn unaddressed database records into actionable growth. Try the iPaaS ROI Calculator »

  • Stop wasting time on bad data. Watch our full webinar on MADTECH.AI iPaaS and transform your organization's data pipelines in weeks. Watch the recording now »

  • MADTECH.AI Named VentureAtlanta 2026 Early Stage Finalist Presenter! Empowering nonprofits with Decision Intelligence. Learn more »

  • New Whitepaper - Data Done Right:The Nonprofit Guide to Modernizing Data Operations. Download free »

  • Missed the LIVE Webinar? Watch Kyle & Jeff speak on How One Change Drove a 25% Museum Membership Jump. Watch now »

  • New webinar recording alert - “3 Most Expensive Mistakes Cultural Attractions Make” is here. Watch now »

  • New free resource - MADTECH.AI with CultureComp Benchmarks – 2026 Insights | Cultural Attractions Attendance Edition is live now. Download Now »

  • Missed the webinar? Watch the full recording of Your MADTECH.AI Benchmarks for Cultural Attractions and see how 800+ organizations are benchmarking smarter. Watch Now »

  • Learn how cultural attractions use AI-driven Decision Intelligence to shift from reactive planning to proactive impact. Download Now »

  • Missed the Webinar? Catch the full replay on Decision Intelligence for Nonprofits & Cultural Attractions. Watch the recording now »

  • Missed the release of our MADTECH.AI platform release webinar? Watch the recording now »

  • MADTECH.AI will be featured at the spARK Labs Innovation Showcase event on February 11. Learn more »

  • Missed the session on the MADTECH.AI Marketing Effectiveness Module? Watch now »

  • MADTECH.AI is now featured in the Customer Journey Attribution Provider Map 2025 by Marketing Science Today - Read more »

  • New Release: The MADTECH.AI Guide to Evaluating and Selecting iPaaS for Marketers. Download

  • Keen and MADTECH.AI Partner to Deliver End-to-End MarTech Decision Engine Read More

  • Access iSOCRATES Guide to MADTECH.AI: AI-powered decision intelligence drives unparalleled results Download

  • MADTECH.AI ROI Calculator: Discover the potential return on your MADTECH.AI investment in minutes Calculate

  • Get Media & Marketing AI ROI: Learn how MADTECH.AI delivers unbeatable ROI Download

  • Take the MADTECH.AI Needs Analysis: Find out how MADTECH.AI can transform your marketing strategy today Learn More

  • Download: The Guide to MADTECH.AI

See iPaaS In Action

See iPaaS

in action now

Integrate all your marketing data in minutes!

BUSINESS INTELLIGENCE & REPORTING

Complete data visualization. Smarter, faster decisions.

MADTECH.AI makes Business Intelligence fast to launch, easy to use & ready to support confident decisions.

  • Start with 400+ pre-built dashboards & scorecards
  • Automatically refresh every view up to the minute
  • Get plain-English AI insights, predictions & recommendations
BUSINESS INTELLIGENCE & REPORTING
By the time the report is ready, the opportunity is gone
THE PROBLEM

By the time the report is ready, the opportunity is gone

When every new question triggers another reporting cycle, teams miss the moment to act - whether that means capturing an in-market opportunity or correcting a live campaign before more budget is wasted.

  • Every follow-up question becomes another reporting ticket
  • Meetings into time-wasting debates about which report is right
  • Leaders either wait for the report or decide without it
SCORECARDS, DASHBOARDS & SMART ALERTS

One reporting foundation. A decision-ready view for every role.

Leaders either wait for the report or decide without it

Browse template gallery

Role-based dashboards

Role-based dashboards

Executive scorecards

Executive scorecards

Dashboard Designer

Dashboard Designer

Smart alerts, notifications

Smart alerts, notifications

Plain-English AI summaries

Plain-English AI summaries

Reports ready to share

Reports ready to share
Use MADTECH.AI end-to-end or pair
our connected data foundation with:
Tableau
Microsoft Power BI
HOW IT WORKS

From connected data to a decision-ready view - fast

MADTECH.AI brings the full reporting workflow together so non-technical teams can move quickly on data they can understand & use.

Get in touch
Do it yourself or bring in the experts who built MADTECH.AI
BI & REPORTING SERVICES

Do it yourself or bring in the experts who built MADTECH.AI

MADTECH.AI is designed for teams to use without building an internal data science function. When the work becomes more complex, our DataTech specialists can help you.

  • Prepare and connect reporting data
  • Configure dashboards and scorecards
  • Build or migrate custom reports
  • Support ongoing reporting
Get in touch
Do it yourself or bring in the experts who built MADTECH.AI

CUSTOMERS

Don’t take our word for it

AAA Logo

How AAA used MADTECH.AI to turn 14 years of dormant data into $8.6M in new membership revenue

Read AAA’s story
Seattle Art Museum Logo

How the Seattle Art Museum found its "ghost members" and drove a 15% lift in renewals with MADTECH.AI

Read SAM’s story
The Henry Ford Logo

How The Henry Ford turned fragmented visitor data into a 25% lift in member growth with MADTECH.AI

Read THF’s story

Frequently asked questions

MADTECH.AI can bring together data from marketing, advertising, CRM, finance, ticketing, membership, donation, attendance, web analytics & other connected systems through our iPaaS Suite.

Nope! You can use MADTECH.AI as the reporting experience or use its connected data foundation with the BI tools your team already knows.

Yes. Start with a pre-built template and tailor the metrics, charts, filters, layout & level of detail to each team. You can also build your own views with the no-code Dashboard Designer and customize smart-alert rules, thresholds, recipients & delivery channels. If you need something more specialized, MADTECH.AI experts can build it with you.

MADi Says is the AI assistant built into MADTECH.AI. She analyzes your connected organizational data and the models behind your scorecards and dashboards, then translates the results into plain-English overviews, key metrics, insights, predictions & recommended next steps.

Freshness depends on the source and the pipeline schedule. MADTECH.AI iPaaS lets you set the sync frequency, with near-real-time updates available where the source and use case support them.

Smart alerts and notifications can appear inside MADTECH.AI and be sent by email, Slack, Teams, or SMS.

Timing depends on data readiness and the reporting use case. Starting with one priority audience or report (and a relevant pre-built dashboard) creates the clearest path to value.

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