• Data Quality Issues Costing You Revenue? Turn unaddressed database records into actionable growth. Try the iPaaS ROI Calculator »

  • Stop wasting time on bad data. Watch our full webinar on MADTECH.AI iPaaS and transform your organization's data pipelines in weeks. Watch the recording now »

  • MADTECH.AI Named VentureAtlanta 2026 Early Stage Finalist Presenter! Empowering nonprofits with Decision Intelligence. Learn more »

  • New Whitepaper - Data Done Right:The Nonprofit Guide to Modernizing Data Operations. Download free »

  • Missed the LIVE Webinar? Watch Kyle & Jeff speak on How One Change Drove a 25% Museum Membership Jump. Watch now »

  • New webinar recording alert - “3 Most Expensive Mistakes Cultural Attractions Make” is here. Watch now »

  • New free resource - MADTECH.AI with CultureComp Benchmarks – 2026 Insights | Cultural Attractions Attendance Edition is live now. Download Now »

  • Missed the webinar? Watch the full recording of Your MADTECH.AI Benchmarks for Cultural Attractions and see how 800+ organizations are benchmarking smarter. Watch Now »

  • Learn how cultural attractions use AI-driven Decision Intelligence to shift from reactive planning to proactive impact. Download Now »

  • Missed the Webinar? Catch the full replay on Decision Intelligence for Nonprofits & Cultural Attractions. Watch the recording now »

  • Missed the release of our MADTECH.AI platform release webinar? Watch the recording now »

  • MADTECH.AI will be featured at the spARK Labs Innovation Showcase event on February 11. Learn more »

  • Missed the session on the MADTECH.AI Marketing Effectiveness Module? Watch now »

  • MADTECH.AI is now featured in the Customer Journey Attribution Provider Map 2025 by Marketing Science Today - Read more »

  • New Release: The MADTECH.AI Guide to Evaluating and Selecting iPaaS for Marketers. Download

  • Keen and MADTECH.AI Partner to Deliver End-to-End MarTech Decision Engine Read More

  • Access iSOCRATES Guide to MADTECH.AI: AI-powered decision intelligence drives unparalleled results Download

  • MADTECH.AI ROI Calculator: Discover the potential return on your MADTECH.AI investment in minutes Calculate

  • Get Media & Marketing AI ROI: Learn how MADTECH.AI delivers unbeatable ROI Download

  • Take the MADTECH.AI Needs Analysis: Find out how MADTECH.AI can transform your marketing strategy today Learn More

  • Download: The Guide to MADTECH.AI

Our Team Mary Beth (“MB”)

Mary Beth (“MB”)

Partner Success Manager

Mary Beth

Mary Beth (“MB”) is a dynamic professional who brings an exceptional blend of expertise to the table. With over 20 years of experience in Marketing and Data Management, her prowess in Salesforce and Salesforce Marketing Cloud (SFMC) has yielded impressive results through strategic enterprise client engagement. Mary Beth’s experience extends across Retail, Automotive, Technology, CPG/FMCG sectors, and Marketing Automation and data analysis, driving enhanced customer experiences and growth through strategic insights. Beyond Marketing, she has led and mentored global project and delivery teams, fueling increased revenue and heightened client satisfaction.

As a Partner Success Manager, MB is accountable for managing our client-partner relationships, leading onboarding, delivery and implementation efforts, and devising solutions that drive success. With a keen eye for optimizing processes, a passion for driving innovation, and a commitment to translating data into actionable strategies, Mary Beth is always looking to make a transformative impact for all her client-partners.

MB is a devoted family person with a passion for international cuisine. When not whipping up exotic dishes in the kitchen, you’ll find her kayaking alongside her husband, exploring the globe or cherishing her two wonderful grandsons.

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