Decision intelligence for nonprofits
Unify and transform your nonprofit data.
Uncover hidden potential.
Unlock sustainable revenue growth.
When you’re struggling with wrangling siloed data, spotting your best opportunities to drive nonprofit impact feels impossible. MADTECH.AI consolidates all your data in one place and transforms it – so you can minimize the cost of acquisition and maximize engagement, retention, and revenue.
- Get a single source of truth for all your data
- Access real-time insights with little effort
- Build deeper stakeholder relationships
- Create repeatability and scale
“iSOCRATES and its data and analytics efforts on our behalf is indispensable to us”
One of the world’s largest nonprofit membership organization
Power faster growth with decision intelligence built for nonprofits
Make smarter, better decisions faster across programs, marketing, finance and more — with decision intelligence designed for growing nonprofits
All-in-one nonprofit intelligence
Get the full picture of your nonprofit’s performance
Unify all your marketing, operations, and financial data in one place – and unlock insights that drive smarter decisions across your entire organization.
- Seamlessly integrate data from search, social, CRMs, ticketing systems, ad servers, DSPs, web analytics, DMPs, ESPs, and direct mail
- Access pre-built dashboards tailored for museums, zoos, aquariums, schools, associations, and more
- Cut costs — and headaches — with our safe, secure, scalable data warehouse. And free your team to focus on mission-critical and analytical tasks, not managing data and IT infrastructure
Nonprofit analytics
Capture insights hiding in your nonprofit data
Get a 360º view of all your visitors, programs, venues, audiences, members, students, donors, and brands with data models built for nonprofits.
- Predict stakeholder lifetime value and acquisition cost with pinpoint accuracy – and focus your efforts on high-potential supporters
- Identify at-risk stakeholders before they lapse and reengage them with targeted retention campaigns
- Instantly see the impact of every channel on your marketing and fundraising efforts with our marketing mix and media mix models – and use our optimizer to improve outcomes
AI—powered insights
Make a deeper impact with AI-driven decisioning
Stop wondering which campaigns are working. With MADTECH.AI, proactively surface insights to drive your marketing and fundraising efforts.
- Stay ahead of trends with pre-built models tailored to nonprofit KPIs like stakeholder health, lifetime value, churn, and program impact
- Improve campaign performance with custom, rules-based Smart Alerts – and make better decisions faster
- Get AI-driven plain English answers to your questions in seconds
Intuitive visualizations
Build stakeholder confidence with crystal-clear visual reporting
Manual reporting is a massive time drain. Get ready-made dashboards and scorecards built for nonprofits — and create compelling reports and visualizations in minutes.
- Easily monitor key metrics like fundraising, marketing performance, program outcomes, and more
- Import and export to and from tools like PowerBI, Tableau, and Google Data Studio in just one click
- Earn the confidence of the board with effortless visual reporting that gives clear visibility into your team’s performance and impact
See how MADTECH.AI works for nonprofits like yours
Discover how MADTECH.AI can help you grow your mission impact
Scale your impact faster.
With AI-powered insights.
Built by professionals with decades of nonprofit experience, MADTECH.AI pinpoints your best opportunities to build relationships with visitors, members, and donors — and make a bigger impact.
Turn fragmented data into a clear roadmap for success
Stop struggling with disparate data. MADTECH.AI gives you a bird’s-eye view of all your nonprofit data, so you can make confident decisions that drive your organization forward.
- See real-time performance across all departments with custom dashboards for donor retention, program impact, and financial health
- Make your marketing dollars go farther with clear visibility into the performance and cost-effectiveness of each initiative
- Demonstrate your impact with clear, intuitive visualizations that highlight your organization’s progress towards strategic goals
Turn your financial data into a strategic asset
Get a single source of truth for all your financial data. MADTECH.AI gives you the power to make faster, smarter decisions that ensure your nonprofit’s financial health.
- Generate board-ready financial reports in minutes with automated data aggregation and visualization tools
- Make accurate, AI-driven cash flow projections that account for seasonal trends, economic factors, and historical patterns in donations
- Track your real ROI with integrated data from your accounting, fundraising, and program management systems
Craft effective campaigns based on data – not assumptions
Finally know exactly what’s working with members and visitors. MADTECH.AI gives you the tools to understand your audience on a deeper level – and create campaigns that speak to their interests.
- Segment your audience using AI-powered analytics that consider giving history, engagement patterns, and demographic data
- Zero in on your most responsive members so you can tailor your outreach for maximum impact
- Track the performance of every channel and campaign – and make real-time adjustments for better results
Transform passive members into your biggest advocates
Stop wondering why some members love you – and others disengage. MADTECH.AI gives you the insights you need to create an environment where everyone can find their place.
- Predict which programs or events will interest specific visitors and members based on their past behavior and preferences
- Segment your membership base using multiple factors like engagement level, interests, and participation history
- Recommend personalized engagement paths for each member, guiding them towards activities that match their interests
Turn occasional visitors into lifelong supporters
Identify and nurture your most supportive members and donors, so you can build meaningful relationships and grow your lifetime value.
- Predict lifetime value using AI models that analyze giving history, engagement levels, and external wealth indicators
- Spot members at risk of lapsing before they’re gone with automated alerts that flag changes in giving patterns
- Measure the impact of different retention strategies – so you can double down on what works and adjust what doesn’t
Power your growth with nonprofit-specific decision intelligence
Built for mission impact
Benefit from 100s of pre-built models tailored to nonprofit KPIs like audience lifetime value, churn, and program impact
Fully customizable
Easily use MADTECH.AI to custom or build new data models, dashboards, and scorecards
Prove your value
Clearly communicate your influence to the board and stakeholders with custom data models and AI-driven data visualizations
Get and share 360º visibility
Access comprehensive views of your advertising marketing, and fundraising, performance and that of your agencies with unified, AI—driven dashboards
Predictive forecasting
Use AI-powered predictive analytics to predict audience behaviors, campaign performance, model outcomes, and long-term trends
24/7/365 live support
Get expert training, troubleshooting, engineering, data science, and strategic and operational guidance anytime you need it
Nonprofits rely on us to turn data into measurable results
Uncover your best opportunities to drive real change
Unify your data. Make better decisions faster. And maximize your impact.
With nonprofit decision intelligence built to power growth